Building an Online Community? – OpenSocial

By Tim Norton | Jan 9, 2008

If you’re building an online community (nudge – if you’re building anything on the web you should be) in todays landscape to get into the game its highly beneficial to integrate with some existing communities, so you can leverage peoples existing data and get distribution of your application – users.

While still early, today we have many online communities and social networks holding peoples and businesses profiles and allowing people to mix together information from all their places on the web, so you need to be connected into the existing communities. With the recent announcement of Opensocial from Google and all the big guys except facebook coming on so far, it looks like its going to be a lot easier to be part of existing communtiesdo 2 big things:

1. use peoples existing data: make applications that leverage the data people have already built up in their existing online world. Add layers of intelligence and value to this data, people don’t want to have to enter the same info on multiple sites, they want things working together and building a greater sum of the whole.

2. distribute your app: make your application available inside of other communities, and deliver your application in qualified places.

The idea is that you’ll be able to build one interface that will let you use data and distribute your app into all opensocial communities. This is the principal we need to connect the web around the individual, who knows how it goes, I’m thinking connect with it.

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